Privacy Policy
Last Updated: 2026
This Privacy Policy explains how audiovisualdirectory.co.uk ("we", "us", or "our") collects, uses, and protects your personal information when you visit our website. We are committed to safeguarding your privacy in accordance with UK and EU data protection laws, including the UK General Data Protection Regulation (UK GDPR).
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide through contact forms or account registration
- Technical Information: IP address, browser type, operating system, device type, and device identifiers
- Cookies: Data stored on your device to enhance your browsing experience (see Cookie Policy below)
- Usage Data: Pages visited, links clicked, time spent on pages, referral sources, and interaction patterns
How We Use Information
We use collected information for the following purposes:
- Analytics: Understanding user behaviour and website performance through analytics platforms
- Affiliate Tracking: Monitoring clicks and referrals to casino and gambling partners to calculate commissions
- Site Improvement: Enhancing user experience, troubleshooting technical issues, and developing new features
- Communications: Responding to enquiries and sending updates (only with your consent)
- Compliance: Meeting legal and regulatory obligations
Cookie Policy
Our website uses cookies to improve functionality and track user behaviour. We use the following types of cookies:
- Essential Cookies: Required for site functionality
- Analytics Cookies: Tracking website usage and performance
- Affiliate Tracking Cookies: Monitoring referrals to partner casinos
- Marketing Cookies: Personalising content and measuring campaign effectiveness
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may affect site functionality.
Third-Party Links
Our website contains links to external casino operators and gambling affiliates. We are not responsible for the privacy practices of these third-party websites. When you click on affiliate links, you leave our site and enter third-party environments governed by their own privacy policies. We recommend reviewing their privacy statements before providing personal information or engaging in gambling activities.
Your Rights
Under UK GDPR and UK data protection law, you have the following rights:
- Right of Access: Request a copy of personal data we hold about you
- Right to Rectification: Correct inaccurate or incomplete information
- Right to Erasure: Request deletion of your data (subject to legal exceptions)
- Right to Restrict Processing: Limit how we use your information
- Right to Data Portability: Receive your data in a structured format
- Right to Object: Opt-out of marketing communications and certain processing activities
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) at ico.org.uk
To exercise any of these rights, contact us using the details provided below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Typically:
- Analytics data is retained for up to 26 months
- Affiliate tracking data is retained for the duration necessary to process commissions and resolve disputes
- Contact form submissions are retained for up to 2 years unless you request deletion
- Cookies expire according to their individual settings (from session-end to 24 months)
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or need to report a data privacy concern, please contact us:
Email: [email protected]
Website: audiovisualdirectory.co.uk
We aim to respond to all data subject requests within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).
Note: We take responsible gambling seriously. If you or someone you know is struggling with gambling addiction, please visit GambleAware.co.uk or contact the National Problem Gambling Clinic.